Will Digital SLR Video Function Replace Pro-Consumer Camcorder in Professional Videography?

In the recent years, Digital SLR video function has garnered good popularity among many Professional Wedding, Event and Short Films video makers. Many of these avid video professionals are turning their attention to this device as the main workhorse moving forward. So what are the benefits of using the Digital SLR camera to shoot video? What are also some of the drawbacks of using this camera in video shooting?

Let me qualify myself to make these analysis and comments. I have been shooting Wedding and Events for a couple of years. I have started out as a Photographer and over time, have decided to transfer some of my photography skills into video. I own both a Digital SLR Camera and the famous Canon XHA1 Pro-consumer Video Camera. Let's look at some of these salient points on this topic.

1) Price Point

One of the key propositions of Digital SLR is the Price point. The pricing of such camera has been ranging from $500 to $2000, lower than most professional video cameras in the market. As the market demand for this range of cameras is much higher than Professional Camcorder and the competition is much stiffer, the pricing will certainly be significantly lower. I believe the price of Digital SLR will continue to decline over the next few years as the market adoption continues to grow.

2) Versatility

Digital SLR is certainly more versatile than the traditional camcorder. Asides from the costly Studio Professional camcorders, this camera enables video makers to shoot with a wide range of Lens and also enable the achievement of Depth of Field effect with ease. You can mount on the zoom lens to capture scenes a few hundreds of meters away and you can run a close-up shoot of a bee working on a flower with a switch to the close-up lens. You can also achieve a good shot in a small room using a wide-angle lens or even achieve fanciful effect with a fish-eye. All these switching and changing of lens are not usually possible with conventional Pro-consumer camcorders, except those in the highest range. Hence, with Digital SLR, you can plan a variety of shoot or storyboard for the film and achieve it with relatively easily and at lower cost.

3) Weight and Size

Digital SLR weigh much lesser than the conventional equivalent Pro-consumer camcorder. As the camera is designed to be hand-held, it is also relatively small especially compare with the huge shoulder mount camcorders. Well, being a video makers, I have to admit that being small may not necessary be a good idea as it affect the stability of the shoot. Unlike the Photography which is essentially a snap and go handling, video requires firm and stable handling for a prolong period of time. video makers are also required to "move" the camera in a smooth and stable technique to achieve the beautiful moving shots. The shoulder mount camera enables the shooter to hold the camcorder firm on the shoulder for most shoot, so it may more challenging to handle the small size and light Digital SLR. Well the good news is that many rig and gadget manufacturers are now creating good rigs for such camera to enable it to be mounted easily on the shoulder. Its light weight has also enables it to be easily secured to a stabilizer that is infamous for smooth moving shots. Hence, being light and small is definitely a big plus.

4) Format

Perhaps, the one feature that I dislike most about shooting Video with such camera is its current primary recording format. The camera process and store the footage mainly in "AVCHD" format which, though require very small footprint, is very unfriendly to most conventional editing software. Due to its high compression, one will require a very powerful processor as well as software to be able to process and edit the footage with ease. Besides, the compression has also introduced more noise into the video as a result. Nevertheless I believe this issue will be eventually overcome with the rolling out of more powerful Processors, efficient Codec, better memory storage device and more powerful editing software into the market.

In summary, I believe that Digital SLR video is here to stay and will dominate the Wedding, Event and Short Film video jobs. I am also glad that it is now becoming more affordable for many to create great films and bring out the best beauty of life.

Vince, a Wedding, Event as well as Short film Video maker and also a Website developer, has been actively recommending video and Digital SLR cameras.

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Are Digital Menus the Wave of the Future?

The future is inspiring indeed. From smart phone handsets that are essentially handheld supercomputers, to cars that provide turn-by-turn directions and have voice activated commands, it's hard not to get excited. Now, even television sets are featuring streaming internet and function not only as TVs but also as web browsers and multimedia hubs. Indeed, the future is upon is, and it's moving so fast that in the blink of an eye, you could miss out on the next great innovation if you don't have your ear pressed to the ground; or keep up with the constantly changing technological standards of the present day. In par with this notion are digital menus. But are they are the wave of the future?

Why Digital Menus Make Financial Sense for Restaurants

From the financial aspect, digital menus may seem like a costly addition for restaurants at first glance. However, such could not be further from the truth. In most cases, paper menus must be reprinted several times per year and they are not able to be updated without being reprinted. The average restaurant could generally pay for the cost of these digital menus within the first two years of implementing them. They also are more easily updatable and even ad spots can be sold to companies that can help to better balance the cost of adding them to any establishment. They also are a more environmentally friendly and "green" approach to menus during the present day.

Driving Consumer Awareness & Increasing Sales

The most important aspect for any restaurant is driving more consumer awareness, and ultimately yielding more sales and annual profits. With digital menus, this is more easily achieved because the reach can be expanded by increased word of mouth. Not only do people talk a lot about nifty technological gizmos and gadgets, but when they find out that there are places that have such menus in place - and if the tablets (iPad/Android) that feature the menus are outfitted with popular social media feeds - the word can be spread rather quickly thanks to the internet and how much people rely upon it to communicate with one another.

Upping Customer Service, Retention & Loyalty

Lastly, service can be vastly improved upon with digital menus. Servers can more focus upon taking care of customers' needs when they don't have to worry about the order pad any longer. Inventory can be better managed, and food can be more accurately prepared to exacting customer specifications. This ultimately serves to improve customer loyalty and retention via improved customer service and amenities.

Aptito digital menus are the next evolutionary step for restaurants that are seeking to increase customer awareness and loyalty, and offer their valued guests a modern and interactive way to order food and receive personalized and interactive service. We also offer sleek and easy-to-use tablets (iPad/Android) that you can use to replace your outdated paper menus of yesteryear and provide guests with attractive electronic menus instead. Sign up to Aptito digital menu service today and enjoy a one month trial, renewable at the low price of only $29.99 per month after. With Aptito Digital Menus - The Future is in Your hands! Get Started Now! Click Here to Sign Up!

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Or are the wave of the future digital menu?

The future is truly an inspiring. Smart phones are telephones that are basically hand-held supercomputers to cars that provide turn by turn directions and have a voice activated commands, it is difficult not to get excited Now even TVs are the streaming internet and functions as a guest, not only as a television, but also as web browsers and media hubs. Indeed, the future is from, and is moving on so quickly that, in the blink of an eye you could miss out on the next innovation, Great if you do not have ear pressed to the ground; or keep up with the unusual technological standards today. At par with this concept are the digital menu. However, they are the wave of the future?

Why digital menus for restaurants-financial sense

From the financial aspect of digital menus may seem expensive to add for the restaurant at first glance. However, this cannot be more wrong. In most cases the paper menu must be reprinted a few times a year and will not be able to be updated without being reprinted. The average restaurant in General could cover the cost of these digital menu within the first two years of their implementation. They are also easier to update and spots of ads can even be sold to companies which can contribute to better balance the cost of adding to the of, any bet requested. Also are more environmentally friendly and "green" approach to the menu during the day.

Drive consumer awareness and increase sales

The most important aspect of any restaurant is driving more consumers ' awareness and ultimately establishing as more sales and profits. Digital menu is easier because the range may be extended by the increased Buzz. Not only do people talk so much about the nifty little technological concerns and gadgets, but when you consider that there are places that have such menus in place-and in the case of tablets (iPad/Android) that feature menus are shipped in popular social media channels-the word you can spread quite quickly, thanks to the Internet and how many people rely on it to communicate with each other.

Upping the retention and loyalty, service

Finally, the service allows for a significant increase after digital from the menu. Servers you can concentrate on taking care of the needs of customers when they need no longer worry about the pad to the order. Stocks you can better manage and food may be more prepared for the demanding customer specifications. Ultimately this serves to improve loyalty and retention through improved customer service and amenities.

Aptito digital is the next step of evolution for the restaurant, which seek to increase awareness of customers and loyalty and offer their valued guests a modern and interactive way to order food and receive personalized and interactive service. We also offer sleek and easy-to-use tablets (iPad/Android), which you can replace the obsolete paper Ideal menu and instead provides guests with attractive menus. Today the register to Aptito digital services menu and enjoy from the trial of one month, renewable low-priced only $ 29.99/month after. From the menu Aptito Digital-the future is in their hands! Start now! Click here to sign up!

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